Slingshot Broadband
To drive sales of Slingshot’s broadband products during Jan – March 2017 for the broadband market. Slingshot aims to secure 30% of its annual target sales in this period by leveraging the desire at this time to get things sorted and ready for the year ahead. We did this by positioning Slingshot as the number one contender to Spark and Vodafone and owning the territory as the brand for kiwi families. To achieve this we wanted to show how you don’t need to spend more time than you need to by getting your broadband sorted with Slingshot’s switch squad.